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Job Description
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You are about to apply for a job at a certified Top Employer in 2025!
Ready to be part of one of the market leaders in Egypt? Apply now! Raya Trade; one of Raya’s subsidiaries is hiring a Specialist (Marketing)
What will you do?
Follow up and execute multi-channel marketing communication campaigns that support retail promotions, product launches, and seasonal events
· Cross-Functional Collaboration: Work closely with graphic design, sales, and e-commerce teams to ensure alignment on full campaign
· Follow up with the Merchandising team regarding campaign offers and any price changes, to ensure the campaigns’ execution based on the planned calendar.
· Assist in creating content (copy, headlines, captions, TOVs) for retail, e-commerce, corporate, and after-sales for in-store signage, digital banners, SMS, and social media channels
· Ensure a unified brand voice across all communications, both internal and external, in line with marketing and brand strategies.
· Assist in managing communication across paid, owned, and earned media (press releases, influencer briefs, media buying).
· Monitor campaign performance and customer engagement metrics; suggest improvements for future initiatives.
· Event Support: Assist in planning and execution of activations, in-store events, and PR initiatives
handling payment requests and monthly spending to ensure the budget is not exceeded with the finance team.
Skills Description
What will you need?
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What is unique about Raya?
· Are you an eager learner? Raya believes in its employees, so we aim to continuously provide learning & development plans for all of our employees to ensure their personal and career development.
· Are you looking for career progression? Raya is an entity where you can grow whether horizontally or vertically as we offer internal transfer opportunities.
· Are you looking for a rewarding environment? Raya's top achievers are awarded annually with an international 5 days trip.
- Are you looking for an opportunity to give back to the community? Raya encourages their employees to give back to the community through different ongoing CSR programs and initiatives.
- Are you a foodie? Exclusive discounts for Raya employees at Raya’s Restaurants.
Job Details
Job Title
Specialist (Marketing)
Job Country
Egypt
Job City
Cairo
Job Role
Marketing and PR
Employment Status
Full time
Employment Type
Employee
Preferred Candidate
Career Level
Mid Career
Residence Location
Egypt
Candidate Nationality
Egypt
Raya Holding for Financial Investments
Raya Holding for Financial Investments, a leading investment conglomerate, was established in 1999 in Egypt with a vision to be a market leader and to grow into a solid financial conglomerate with multifaceted operations.
Headquartered in Cairo, Egypt, Raya Holding is managing a diversified investment portfolio of 13 lines of business in the various industries of e-payment, information technology, contact center, smart buildings, consumer electronics, food and beverage, land transport, PET remanufacturing and FMCG. Raya Holding is listed in the Egyptian Exchange (EGX) since 2005, while the company empowers more than 12,000 proficient employees, accommodating to a wide international customer base from offices based in Egypt, Saudi Arabia, UAE, Qatar, Poland, Nigeria and Tanzania.
Raya's Lines of Business include: Aman for e-payments, Aman for Financial Services, Ostool, Raya Customer Experience, Raya Foods, Raya Information Technology, Raya Food Trading, Raya Restaurants, Raya Smart Buildings, Raya Trade, Raya Auto and Haier - Raya Electric.